Finding That Human Connection Within Feature Writing

As humans, we long for a connection with others — to me, feature writing is a way to build that connection. It is a fun, creative, and unique way of capturing a story. Because it focuses on just one person, it brings you a greater understanding of who that person is. With this type of writing style, you can focus more on the accomplishments or stories of the individual. I find it fascinating to interview someone, and it is humbling that they open up to me and allow me to write their story.

Just like there are positives to feature writing, there are some negatives. Because it is so focused on the individual, sometimes you do not see the whole story. This can lead the article to be more opinion-based rather than fact-based.

This type of writing fulfills that innate desire for connection. It is a way for humans to connect to humans with no pretenses.